Com base num forte legado de cerca de 150 anos, estamos a liderar o caminho para reimaginar e melhorar a vida todos os dias. Hoje e para as próximas gerações. Através das nossas marcas e tecnologias inovadoras e sustentáveis, e das nossas equipas em todo o mundo. A Henkel ocupa posições de liderança em negócios industriais e de consumo: o nosso portfólio inclui reconhecidos produtos de cuidado capilar, detergentes e amaciadores para roupa, bem como adesivos, selantes e revestimentos funcionais.
Digital Activation Manager
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About this Position
This role will execute and optimize digital campaigns across APAC, with main focuses on campaign execution, analytics, SEO/SEM/GEO implementation, and marketing automation, to ensure scalable and high-performing demand generation programs.
What you´ll do
Campaign Execution & Optimization
- Plan, execute, and optimize paid search campaigns across platforms such as Google (primary), Naver, and Yahoo etc..
- Generate and utilize the content for campaign foundations e.g. articles, landing pages etc.
- Perform keyword research, bidding strategies, and A/B testing of ads
- Continuously optimize campaigns to improve CTR, CPL, lead generation and conversion rates
- Use platforms like Marketo for lead nurturing campaigns
SEO, SEM & GEO Execution
- Implement on-page and technical SEO improvements
- Optimize website structure and content to enhance search visibility and performance
- Support GEO initiatives, ensuring content is optimized for AI-driven search platforms
- Collaborate on content updates to improve organic rankings
Social Media & Digital Channels Management
- Execute paid social campaigns (e.g., LinkedIn) for lead generation and retargeting
- Generate and maintain the content for various digital channel publications
- Support multi-channel campaigns across digital platforms
Data Analytics & Reporting
- Ensure accurate data quality and flow across platforms
- Manage and maintain analytics tools such as Google Analytics and Adobe Analytics
- Ensure accurate conversion tracking, tagging (UTMs), and reporting frameworks
- Develop dashboards and provide regular performance reports and insights
- Identify optimization opportunities based on data analysis
What makes you a good fit
- Bachelor’s degree in Marketing, Data Analytics, or related field
- Minimum 5 years of experience in SEO/SEM, campaign optimizations or digital performance marketing
- B2B industrial experience is a plus. Agency experience is preferred.
- Strong knowledge of global and regional search platforms (e.g., Google, Baidu, Naver, Yahoo).
- Hands-on experience with CRM and marketing automation tools such as Salesforce and Marketo.
- Proven experience in managing multi-country and multilingual digital campaigns across APAC.
- Strong analytical mindset with the ability to interpret data, generate insights, and deliver performance reports.
- Excellent communication skills with the ability to collaborate effectively across cultures, regions, and cross-functional teams.
Some perks of joining Henkel
- Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
- Diverse national and international growth opportunities
- Global wellbeing standards with health and preventive care programs
- Gender-neutral parental leave for a minimum of 8 weeks
- Employee Share Plan with voluntary investment and Henkel matching shares
- Outpatient Medical and Specialist Coverage for employees and eligible dependents
- Life, Hospital, Personal Accident Insurance Coverage
- Flexible Benefits covering Dental, Vaccination, Eye screenings etc for employees and eligible dependants
- Access to company products at discounted price
At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.
JOB ID: 26097537
Job Locations: Indonesia, Jawa, South Tangerang | Singapore
Contact information for application-related questions: talent.seaanz@henkel.com
Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.
Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application
Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.
Sobre a Henkel
FAQ
Estou interessado em diversas vagas. Posso me candidatar a múltiplas vagas ao mesmo tempo?
Sim - é só preencher seu perfil em nosso sistema de inscrição online. Uma vez que seu perfil estiver completo, você pode se candidatar a múltiplas vagas.
oferta de emprego está em inglês. Devo preencher minha inscrição também em inglês?
Sim, por favor. Como a Henkel é uma empresa internacional, você trabalhará com colegas do mundo inteiro, e o inglês é o idioma oficial da empresa. Geralmente, a "regra" é: favor preencher sua inscrição no mesmo idioma do anúncio da vaga.
Eu recebo feedback durante o processo de inscrição sobre o status da minha inscrição?
Cada vaga aberta dentro da Henkel é especial, e encontrar o candidato certo é importante tanto para o candidato contratado quanto para a Henkel. Queremos nos certificar de que o candidato e a empresa formam uma boa combinação. Daremos feedback aos candidatos durante todo o processo.
Quem devo contatar se eu tiver dúvidas em relação à minha inscrição?
Nossa equipe de recrutamento o auxiliará a respeito de todas as dúvidas relativas à sua inscrição. Entreem contato com a equipe aqui.