Sr EC Trade Mkt Manager

Consumer Brands Marketing China, Shanghai, Shanghai Full Time Regular
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About this position

About this Position

  • Responsible for Henkel consumer brands EC channel business development and key results (topline and bottom-line) delivery.
  • Generate category long-term and short-term improvement plan, with measurable building blocks and detail action plan
  • Dig out category & shopper insights to define and manage all categories 4P guidance for EC channel, which eventually helps Henkel  products sell-through, in-store performance and margin growth for retailers and distributors.  

What you´ll do

  • Formulate with NTM the end-to-end EC trade marketing plans, which are aligned with the overall e-commerce sales targets, including distributors' P&L, platform-specific campaigns, promotional activities, and new product launch support, etc.
  • Collaborate with internal cross-functional teams (NTM, finance controlling, supply chain, etc.) to ensure execution of trade marketing initiatives.
  • Analyze e-commerce performance data (sales volume, conversion rate, traffic sources, and promotional efficiency) to identify optimization opportunities and adjust channel plan dynamically.
  • Develop and oversee trade marketing budgets, track expense vs. revenue metrics, and prepare regular performance reports for stakeholders.
  • Cooperate with EC KA leader and NTM team to monitor platform & category trends and competitor activities to refine trade marketing strategies and maintain competitive advantages in the e-commerce market.

What makes you a good fit

  • At least 10 years of experience in the fast-moving consumer goods (FMCG) industry, including a minimum of 5 years in e-commerce trade markets.
  • Experience with distributors, proficiency in P&L management; candidates with sales or distributor experience preferred.
  • At least 3 years of team management experience.
  • Proficient in data analysis with the ability to derive actionable insights.
  • Skilled at building positive relationships and fostering collaboration, with strong teamwork and team management capabilities.
  • Excellent communication skills and significant influence.

Some perks of joining Henkel

  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year
  • Diverse national and international growth opportunities
  • Global wellbeing standards with health and preventive care programs
  • Gender-neutral parental leave for a minimum of 8 weeks
  • Employee Share Plan with voluntary investment and Henkel matching shares
  • Comprehensive Group Insurance Scheme
  • Annual Physical Examination
  • Flexible Benefits cover for dependents
  • Company Products Discount

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different genders, origins, cultures, religions, sexual orientations, disabilities, and generations.

JOB ID: 26090550

Job Locations: China, Shanghai, Shanghai

Contact information for application-related questions: Henkel.GCN.Recruitment@henkel.com

Please do not use this email address for sending your application or CV. To apply, please click on the "Apply for this role" button below. Applications sent via e-mail will not be accepted.

Application Deadline: As long as the vacancy is listed on our Career Site, we are happy to receive your application

Job-Center: If you have an application already, you can create or log in to your account here to check the status of your application. In case of new account creation, please use your email address that you applied with.

Sobre a Henkel

Com base num forte legado de cerca de 150 anos, estamos a liderar o caminho para reimaginar e melhorar a vida todos os dias. Hoje e para as próximas gerações. Através das nossas marcas e tecnologias inovadoras e sustentáveis, e das nossas equipas em todo o mundo. A Henkel ocupa posições de liderança em negócios industriais e de consumo: o nosso portfólio inclui reconhecidos produtos de cuidado capilar, detergentes e amaciadores para roupa, bem como adesivos, selantes e revestimentos funcionais. 

YouTube Thumbnail Shaped by pioneering spirit: We are Henkel. (Thumbnail)

FAQ

Sim - é só preencher seu perfil em nosso sistema de inscrição online. Uma vez que seu perfil estiver completo, você pode se candidatar a múltiplas vagas.

Sim, por favor. Como a Henkel é uma empresa internacional, você trabalhará com colegas do mundo inteiro, e o inglês é o idioma oficial da empresa. Geralmente, a "regra" é: favor preencher sua inscrição no mesmo idioma do anúncio da vaga.

Cada vaga aberta dentro da Henkel é especial, e encontrar o candidato certo é importante tanto para o candidato contratado quanto para a Henkel. Queremos nos certificar de que o candidato e a empresa formam uma boa combinação. Daremos feedback aos candidatos durante todo o processo.

Nossa equipe de recrutamento o auxiliará a respeito de todas as dúvidas relativas à sua inscrição. Entreem contato com a equipe aqui.